PRIVACY POLICY
RedDot Restoration
Effective Date: April 17, 2026
Last Updated: April 17, 2026
Red DotRestoration (“Red Dot,” “we,” “us,” or “our”) respects your privacy and iscommitted to protecting the personal information of our website visitors,customers, prospective customers, property owners, tenants, property managers,insurance contacts, and business partners. This Privacy Policy explains how wecollect, use, disclose, retain, and protect personal information when you visitwww.reddotrestoration.ca, contact us, request emergency assistance or a quote,submit a form, or otherwise interact with us online or offline.This Privacy Policy is intended to reflect our obligations underapplicable Canadian privacy laws, including the Personal Information Protectionand Electronic Documents Act (PIPEDA), where applicable.1. Scope of This PolicyThis Privacy Policy applies to personal information that we collectin the course of our business activities, including through our website,contact forms, phone calls, email communications, social media interactions,advertising campaigns, and service delivery operations.It does not apply to information that is not personal informationunder applicable law, such as business contact information used solely tocommunicate with an individual in relation to their employment, business, orprofession, where excluded by law.2. Personal Information We CollectDepending on how you interact with us, we may collect the followingcategories of personal information:•Contact details, such as your first and last name, email address, phone number,mailing address, and service address.•Inquiry and project information, such as the nature of the damage orrestoration issue, property details, service requests, photographs or documentsyou choose to provide, and communications about estimates, scheduling, scope,or insurance-related matters.•Insurance and claim-related information, where relevant to the servicesrequested, such as claim numbers, insurer contact information, adjusterdetails, or related documentation.•Communications data, including email correspondence, web form submissions, callnotes, text messages, and other records of your interactions with us.•Website and device data, such as your IP address, browser type, deviceinformation, pages visited, session behavior, referral source, and approximatelocation derived from IP address.•Marketing and advertising data, such as whether you clicked on one of our ads,visited our website after viewing an ad, or submitted a lead form through aplatform such as Google, Facebook, or Instagram.•Any other personal information you voluntarily provide to us.3. How We Collect Personal InformationWe collect personal information in several ways:•Directly from you when you complete a form, request a quote, call us, email us,message us, or otherwise provide information to us.•Automatically through cookies, pixels, analytics tools, and similartechnologies when you use our website.•From third parties connected to your project or request, such as insurers,adjusters, property managers, building representatives, or referral partners,where appropriate and permitted by law.•From advertising and social media platforms when you engage with our campaigns,subject to the privacy settings and terms of those platforms.4. Why We Use Personal InformationWe collect, use, and disclose personal information for purposes suchas:•Responding to inquiries, emergency calls, quote requests, and service requests.•Assessing, planning, scheduling, and delivering restoration, rebuild,renovation, remediation, cleaning, and related services.•Communicating with customers, occupants, property representatives, insurers,and other relevant parties about projects and claims.•Preparing estimates, work orders, invoices, records, and related businessdocumentation.•Improving our website, service experience, and operations.•Measuring the performance of our advertising, lead generation, and marketingefforts.•Sending updates, service-related messages, and, where permitted by law,promotional communications.•Protecting our rights, property, and safety, and detecting or preventing fraud,misuse, or unauthorized activity.•Meeting legal, regulatory, contractual, insurance, accounting, andrecord-keeping requirements.5. ConsentWhere required by law, we rely on your knowledge and consent for thecollection, use, and disclosure of personal information. Depending on thecircumstances, consent may be express or implied.For example, when you contact us to request help, request a quote,provide project information, or continue to communicate with us about services,we may infer your consent to use that information for those reasonable andidentified purposes.You may withdraw your consent at any time, subject to legal orcontractual restrictions and reasonable notice. In some cases, withdrawingconsent may limit our ability to provide services, respond to your request, orcontinue certain communications.6. Cookies, Analytics, and AdvertisingTechnologiesOur website may use cookies, pixels, tags, session tools, andsimilar technologies to improve site functionality, understand website traffic,and support advertising and remarketing.These technologies may help us:•Understand how visitors use our website.•Measure website and campaign performance.•Remember user preferences.•Show more relevant ads on platforms such as Google, Facebook, and Instagram.You can control cookies through your browser settings and, whereavailable, your device or platform privacy controls. Disabling cookies mayaffect website performance or functionality.7. When We Share Personal InformationWe do not sell personal information. We may disclose personalinformation only as reasonably necessary for the purposes described in thisPrivacy Policy, including to:•Employees, contractors, subcontractors, and service providers who need theinformation to support our business operations or deliver services.•Insurance companies, adjusters, brokers, consultants, or other parties involvedin claims or restoration-related coordination, where applicable.•Technology, communications, website, analytics, advertising, payment, cloudstorage, or software providers who assist us in operating our business.•Professional advisors, including legal, accounting, or insurance advisors.•Government bodies, regulators, courts, law enforcement, or other persons wheredisclosure is required or authorized by applicable law.Where we use third-party service providers, we expect them to handlepersonal information in a manner appropriate to the sensitivity of theinformation and the services they provide.8. Cross-Border Processing and ServiceProvidersSome of our service providers may store or process personalinformation outside Alberta or outside Canada. When this occurs, personalinformation may be subject to the laws of the jurisdiction in which it isprocessed, including lawful access by courts, law enforcement, or regulatoryauthorities in that jurisdiction.We use reasonable measures to ensure that personal informationtransferred to service providers is protected through appropriate contractualor operational safeguards.9. Data RetentionWe retain personal information only for as long as reasonablynecessary to fulfill the purposes for which it was collected, or as otherwiserequired or permitted by law. Retention periods may depend on the nature of theinformation, the services provided, insurance and accounting requirements,legal limitation periods, and operational needs.When personal information is no longer required, we will takereasonable steps to securely destroy, delete, anonymize, or de-identify it, asappropriate.10. SafeguardsWe use administrative, technical, and physical safeguardsappropriate to the sensitivity of the personal information in our custody orcontrol. These measures may include restricted access, role-based permissions,secure systems, password protection, vendor controls, and other reasonablesecurity practices.No method of transmission over the Internet or method of electronicstorage is completely secure. While we work to protect personal information, wecannot guarantee absolute security.11. Your Privacy RightsSubject to applicable law and limited exceptions, you may have theright to:•Request access to personal information we hold about you.•Request correction of inaccurate or incomplete personal information.•Withdraw consent, where our processing is based on consent.•Ask questions about our privacy practices or make a privacy complaint.To submit a request, please contact us using the contact detailsbelow. We may need to verify your identity before responding.12. Children’s PrivacyOur website and services are not directed to children. We do notknowingly collect personal information from children through our website forindependent consumer use. If you believe a child has provided personalinformation to us inappropriately, please contact us so that we can review andaddress the issue.13. Third-Party Websites and PlatformsOur website may contain links to third-party websites, social mediapages, maps, or other external services. We are not responsible for the privacypractices, policies, or content of third parties. We encourage you to reviewthe privacy policies of those third parties before providing personalinformation.14. Changes to This Privacy PolicyWe may update this Privacy Policy from time to time to reflectchanges to our practices, technologies, legal obligations, or businessoperations. The updated version will be posted on this page with a revised“Last Updated” date. Your continued use of our website or services afterchanges are posted signifies your acceptance of the updated policy, to theextent permitted by law.
